Electronic Communication

   It is important to learn about electronic communication and its advances in order to maintain a grasp on communication in the business environment. From texting, through blogging it is vital to not only communicate effectively, and frequently, but also electronically. Email is important to virtually everyone in some form in the business and social worlds, but the social media aspect has rendered even email a seldom used form of communication in some workplaces. Podcasting has been all the rage, as hard as it is to combine speaking ability and preparation, and can be very effective to reach a group of people and convey your message. Wikis have caught on with many different companies as a way to "catalog" feedback so that employees and customers can mine the data for what they may be seeking. I had never tweeted til recently and can tell this is a most effective way to reach an audience. Having just a short sweet statement on a frequent basis can help a businessperson keep past and potential customers up to the minute on how things are going. Electronic communication has completely changed almost every facet of customer relations and constantly changed within itself as well, new ways, sites, angles are developed quickly in the information age we live in. It is best to find a medium the business itself feels works best for what it want to communicate. Considering ones audience is vital and utilizing multiple sources can only help spread he message both internally to employees but in external ways as well, thus creating a better relationship at all levels of a business.